From Race/Gender/Class/Media 4.0: Considering Diversity Across Audiences, Content, and Producers – Rebecca Lind, Editor

When University of California Santa Barbara student Elliot Rodger was 22 years old, he stabbed his two roommates and a friend to death and then drove to Starbucks for coffee. Sitting in his car in the parking lot, he recorded his motivations uploaded the video to YouTube, then emailed some friends and family. He drove on to a nearby sorority house where he shot and killed two students and injured another. He got back into his car and drove around the area, shooting at pedestrians and striking them with his car. By the time he crashed his car and then shot himself, he had killed six people and injured fourteen others.

He explained his reasons in his video. “I’ve been forced to endure an existence of loneliness, rejection and unfulfilled desires all because girls have never been attracted to me. Girls gave their affection, and sex and love to other men but never to me;” “I will punish you all for it” (CNN, 2014). 

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